How We Review

At SportsBoom we pride ourselves on being experts in reviewing betting companies. Our goal is to provide you with thorough, reliable, and unbiased reviews, ensuring you can make informed decisions when choosing a betting company. Our meticulous review process covers key areas such as promotions and bonus offers, odds and markets, payment methods, customer service, and license and security. Here’s an in-depth look at how we gather information, generate scores for each category, and compile a total score.

Promotions and Bonus Offers
Information Gathering
•    Sources: We thoroughly review the betting company's official website to examine their promotions and bonus offers. Additionally, we consider user testimonials and industry reports for a broader perspective.
•    Verification: We cross-check the terms and conditions of each promotion, focusing on wagering requirements, expiration dates, and any restrictions to ensure they are fair and transparent.

Scoring Method
•    Criteria: Our evaluation criteria include the variety and generosity of promotions, the fairness of their terms, and their accessibility to both new and existing users.
•    Score Generation: Points are assigned based on the competitiveness and user-friendliness of the offers. Higher scores are awarded to companies with attractive, fair, and easy-to-understand promotions.

Odds and Markets
Information Gathering
•    Sources: We analyse the betting company’s odds across various sports and markets. By comparing these odds with industry averages and those offered by competitors, we ensure our assessments are accurate.
•    Verification: We utilize statistical tools to ensure the odds provided are both accurate and consistent over time.

Scoring Method
•    Criteria: We evaluate the competitiveness of odds, the range of available markets, and the inclusion of niche sports.
•    Score Generation: Our scoring is based on the margin (profit the bookmaker takes), market depth, and the diversity of betting options. Companies with lower margins and a wide range of markets score higher.

Payment Methods
Information Gathering
•    Sources: We examine the payment options listed on the company’s website and consult user reviews regarding their transaction experiences.
•    Verification: We test the deposit and withdrawal processes ourselves to assess processing times, ease of use, and any associated fees.

Scoring Method
•    Criteria: We look at the variety of payment methods offered, the speed of transactions, and the costs involved.
•    Score Generation: Companies are rated on convenience, reliability, and cost-effectiveness of their payment methods. Those offering fast, low-cost, and diverse payment options receive higher scores.

Customer Service
Information Gathering
•    Sources: We engage with the company's customer support through various channels including live chat, email, and phone to gauge their service quality.
•    Verification: We assess the response time, professionalism, and effectiveness in resolving issues through direct interaction.

Scoring Method
•    Criteria: Our criteria include availability of support, response time, and the quality of the solutions provided.
•    Score Generation: Higher scores are given to companies with 24/7 support, quick response times, and high customer satisfaction rates.

License and Security
Information Gathering
•    Sources: We verify the company’s licensing information from reputable regulatory bodies and review security certificates from third-party audits.
•    Verification: We ensure that licenses are current and valid, and that security measures such as SSL encryption and data protection policies are in place.

Scoring Method
•    Criteria: We evaluate the reputation of the licensing jurisdiction, the robustness of security protocols, and the transparency of their operations.
•    Score Generation: Companies with strong regulatory compliance, comprehensive safety features, and clear transparency score higher.

Total Score Generation
Methodology
•    Weighting: Each category is assigned a weight based on its importance to the overall user experience. While this does mean that certain categories are more important, our score generation algorithm creates a fair test and the algorithm is consistent across all reviews.
•    Aggregation: We combine scores from each category to generate an overall rating. This balanced approach ensures that the final score reflects the overall quality and reliability of the betting company.

Editorial Process
-    In line with our global editorial policy, we implement a rigorous fact-checking process that must be adhered to at all times. Our team of industry experts verifies information from credible sources before approving any article or review for publication.

Our Expert Reviewers
At SportsBoom, we understand that the value of our reviews hinges on the expertise of our reviewers. That’s why we only work with the best in the field. Our team consists of seasoned professionals with extensive experience in the betting industry, including former bookmakers, professional bettors, and industry analysts.

Reviewer Qualifications:
•    Industry Experience: Our reviewers have years of experience working within the betting industry, giving them insider knowledge and a keen understanding of what to look for in a top-tier betting company.
•    Analytical Skills: They possess strong analytical skills, allowing them to accurately assess and compare the various aspects of betting companies.
•    Integrity and Independence: Our reviewers adhere to strict ethical standards to ensure unbiased and honest evaluations.
Reviewer Process:
•    Training: Each reviewer undergoes rigorous training to ensure consistency and thoroughness in our evaluation process.
•    Continuous Improvement: We regularly update our review criteria and processes based on industry trends and user feedback to maintain the highest standards.

By leveraging the expertise of our reviewers, we ensure that every review we publish is accurate, detailed, and trustworthy. Our commitment to excellence and integrity sets us apart, making SportsBoom a trusted authority in betting company reviews.


At SportsBoom, our expertise and thorough methodology ensure that our reviews are accurate, unbiased, and reliable. We are committed to helping you make informed decisions by providing detailed and trustworthy evaluations of betting companies. Trust us to guide you in choosing the best betting company for your needs.