
Betting
What Does Fade Mean in Sports Betting?
Learn what fading means in sports betting and how to use this contrarian strategy to your advantage. Discover the pros and cons of fading, see examples from NFL and basketball betting, and understand the importance of discipline, research, and following sharp money.
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Image Credits: Alison Reid
If you like to let your instincts guide you when it comes to using online sports betting sites, then you need to know about fade betting.
Today, we’re going to look into this interesting and exciting tactic, including tips and tricks on how to bet against the public and the various pros and cons of fading in betting.
So without further ado, let’s get down to business.
Fade Sports Betting Explained
Fade betting is a strategy where you place wagers against public opinion or popular bets. The idea is to ‘fade’ or go against the majority, often capitalising on inflated lines and odds created by public betting trends.
This approach is based on the notion that the betting public, often influenced by media hype, team popularity, or recent performance, tends to make irrational or biased decisions.
Key points about fade betting include:
● Contrarian approach: By betting against the public, fade bettors aim to exploit the discrepancies between the actual probabilities of outcomes and the odds influenced by public perception
● Market inefficiencies: When a large volume of money is placed on one side of a bet, sportsbooks may adjust the lines to balance their risk. This can create value opportunities on the opposite side
● Sharp money: Fading the public often aligns with following sharp money, which refers to bets made by professional bettors who are believed to have better insights or information. When sharp money moves lines, it's often wise to follow that movement
● Discipline and research: Successful fade gambling requires thorough research, discipline, and an understanding of market dynamics. You need to identify when and why public opinion is skewed and make informed decisions accordingly.
Examples of Fading Bets
To illustrate how fading the public strategies can be applied across different sports, here are two examples.

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1. NFL Underdog with Sharp Money Backing
Scenario: The New England Patriots are heavily favoured to win against the Miami Dolphins. The public overwhelmingly bets on the Patriots due to their strong reputation and recent performances.
Sharp money: Sharp bettors, however, notice that despite the public backing the Patriots, the point spread is moving in favour of the Dolphins. This indicates that professional bettors are placing significant wagers on the Dolphins.
Fade strategy: You decide to fade the public and bet on the Dolphins. The inflated line due to the heavy public betting on the Patriots provides added value to your bet on the Dolphins.
2. Fading a Heavily Favoured Team in Basketball
Scenario: The Golden State Warriors are playing against the Sacramento Kings, and the Warriors are heavy favourites. The public is betting heavily on the Warriors to cover the spread due to their star players and strong performance history.
Market analysis: Despite the public support, the spread starts to widen even further, suggesting that the sportsbook is trying to attract more money on the Kings.
Fade strategy: By betting on the Kings, you capitalise on the inflated spread. The public’s bias towards the Warriors has created a line that offers more value on the Kings.
Benefits and Risks of Fading
Fade betting can be a powerful strategy when used correctly, but like all betting strategies, it comes with its own set of benefits and risks.
Understanding these can help you decide whether this approach fits your betting style and goals.
Pros of Fade Betting
Exploiting public bias
● Value opportunities: When the public heavily backs a team or outcome, sportsbooks adjust the odds to balance their exposure. This can create value opportunities for those who bet against the public
● Overreaction: Public bettors often overreact to recent performances, news, or popular narratives. Fade betting can capitalise on these overreactions by identifying and betting on the undervalued side
Following sharp money
● Informed decisions: Sharp bettors are typically more informed and analytical in their approach. By fading the public and aligning with sharp money, you increase your chances of making more educated bets
● Market signals: Movement in betting lines can indicate where sharp money is going. By understanding and following these signals, fade bettors can place more strategic wagers
Reduced emotional influence
● Objective betting: Fade betting requires a disciplined and analytical approach. This reduces the influence of emotions and biases in your betting decisions, leading to more consistent and rational wagers
● Contrarian edge: Betting against popular opinion can be mentally satisfying and provide a contrarian edge, especially when successful bets go against widely held beliefs
Cons of Fade Betting
Not always profitable
● Public wins too: The public doesn’t always lose. There are times when the majority opinion is correct, and fading the public can result in losses
● Long-term commitment: Fading the public can be a long-term strategy, and it may take time to see significant returns. This requires patience and a long-term perspective
Complex analysis
● Market understanding: Successful fade betting requires a deep understanding of betting markets and the ability to interpret line movements accurately. This can be complex and time-consuming
● Continuous research: Staying updated with sharp money movements, team news, and public betting trends requires continuous research and analysis. This can be demanding and requires dedication
Risk of overestimating value:
● False signals: Sometimes line movements might not accurately reflect sharp money but rather other factors such as injuries, weather, or strategic public betting patterns
● Misjudging the market: Betting against the public without proper analysis can lead to misjudging the market and making poor betting decisions. It’s crucial to differentiate between genuine value opportunities and misleading signals
To learn more about sports betting, make sure you always come to us here at SportsBoom. We keep you informed with our latest news, reviews and guides.

With 10 years of experience in content writing, Alyx has produced countess guides, reviews and articles covering a wide range of topics in the iGaming industry. She loves anything to do with online casinos, as well as UK and international sports betting.
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