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How Increased Smartphone Usage is Driving Growth in the Sports Betting Market

Up for debate today is how increased smartphone usage has impacted the way we bet at online sports betting sites.

Alyx Tzamantanis.
A. Tzamantanis

Last Updated: 2024-08-16

James Pacheco

5 minutes read

Phone displaying a sports betting app

You probably use your smartphone every day for basic tasks, like ordering food and finding places on maps. But have you ever used your phone to bet on sports or watch live-streamed matches? If not, you’re missing out! Mobile betting is the latest trend to hit the sports betting world, and it shows no sign of stopping.

But why are so many people turning to their phones to place bets on sports? Let’s take a look.

How Smartphones Have Revolutionised the Way We Bet 

It wasn't too long ago that the most you could do with your mobile phone was to buy monophonic ringtones and play Snake. But since the invention of smartphones, most of us can now no longer imagine our lives without one.

If you are an avid sports betting fan, you've probably already used your smartphone to place wagers on all your top sports. But how exactly has this increased use of smartphones impacted how we bet online? To understand this better, let's take a look at some of the ways that the gambling industry is utilising smartphones to enhance user experience.

Increased convenience 

Possibly one of the simplest reasons we use our phones so much is down to sheer convenience. It used to be that to place a bet you had to go down to the bookies and fill out a betting slip in person. Of course, online bookmakers have been around for decades, but you still had to make sure you were either at home to use your PC or have your laptop nearby.

With the invention of mobile betting, punters can now whip out their smartphones wherever they are and place a bet in a few short moments. 

Mobile-optimised sites and apps 

These days, online bookmakers have developed perfectly mobile-optimised sites where you can enjoy all your favourite sportsbooks from the palm of your hand. The invention of native apps only adds to this mobile betting experience, and the top online bookmakers even offer special features and even bonuses for clients that use their apps. 

Enhanced safety and security 

Another reason that betting on phones is super popular is because of the safety and security offered by bookmakers and their apps.

Using encryption software and other safety tools, these sites can offer a safe environment where your personal and financial details are kept safe. 

Live streaming and in-play betting 

Perhaps the most important and exciting development in recent years has been the introduction of live streaming and in-play betting.

The best online sportsbooks let you live stream major events straight to your mobile device, so you can say goodbye to expensive TV subscriptions and sports packages, and instead enjoy all the action via the online sports betting site straight to your mobile device.

Add to that the excitement of being able to place bets in real time, and you have the recipe for a great sporting experience.

Mobile Betting - The Trend That’s Here to Stay 

There's no doubt that mobile betting isn’t going to fall out of popularity anytime soon. With advancements in technology and software, we can only imagine the next exciting developments to hit our smartphone screens.

The convenience of being able to watch sports in high definition and place real-time bets, as well as access your account, deposit and withdraw all from the palm of your hand is a trend that is only going to rise.

So if you've never tried betting from your smartphone before, now's the time to give it a try.

Alyx Tzamantanis.
Alyx TzamantanisSports Betting Editor

With 10 years of experience in content writing, Alyx has produced countess guides, reviews and articles covering a wide range of topics in the iGaming industry. She loves anything to do with online casinos, as well as UK and international sports betting.